Last updated 16th January, 2024.

We deal with your personal information in accordance with the Privacy Act 1988 (Cth) (“the Act”) and the Australian Privacy Principles (APPs) set out in the Act. We also comply with the Spam Act 2003 (Cth) which imposes various restrictions on sending emails, and the General Data Protection Regulations (“GDPR”) in relation to EU citizens. 

What Personal Information Do We Collect?

We may collect and hold the following personal information:

  • Your name and email;
  • Your browsing history on our website; and
  • Records of your communications with us.

How Do We Collect The Personal Information?

Generally we collect your personal information directly from you, including when you use our social media sites, or our website, or when you call us or email us. However, in some instances we may collect personal information from third parties. We also use software like cookies to tell us how you use our website. Cookies are tiny digital identifiers that are automatically stored on your computer and help us to personalize our service to you. You can turn them off or delete these at any time in your website browser settings. We need your personal information to provide you with some or all of our services.

Why Do We Collect And Hold Your Personal Information?

We collect and hold your personal information to:

  • Communicate with you regarding your enquiry, or use of our website and services;
  • Perform services for you where relevant;
  • Comply with our obligations under the law in terms of record keeping;
  • Provide information relevant to you;
  • Analyse your interaction with our services to produce statistical information that we can use to optimise the information, services and any advertising we provide to you;
  • Provide information to third parties as authorised or required by law.

When Do We Disclose It?

We do not sell your personal information, and we do not use your personal information or disclose it to another organisation unless:

  • It is reasonably necessary for one or more of the purposes described above;
  • Because of the nature of the information or collection, we believe you would expect us to use the information or disclose it;
  • It is required or authorised by law, or we suspect something unlawful and it is necessary for us to take action;
  • It is necessary to protect the rights, property, health or personal safety of a customer, client, us or the public and it is impracticable to obtain your consent;
  • You have provided your consent or it is for a purpose expressly permitted under the Act;
  • It is necessary to obtain third party services, such as analytics, data storage or payment service providers.

What If You Don’t Want It Disclosed?

If you don’t want your personal information to be disclosed, please contact us at hello@proudhappymama.com. Provided the disclosure is not required by law we will assist.

Storage And Security

We will take reasonable precautions to protect your personal information, including against loss, unauthorised access, disclosure, misuse or modification. We will ensure that organisations to whom disclosure is made are compliant with the Act.

Your Rights To Access And Disclosure

There are some other circumstances where we may withhold your personal information including:

  • Where the request is frivolous or vexatious;
  • Where providing access would have an unreasonable impact on the privacy of another person;
  • Where we believe that withholding the personal information is necessary to protect the rights, property, health or personal safety of a customer, client, us or the public; or
  • Where the information relates to negotiations or anticipated legal proceedings between you and us.

Except where we are permitted or required by law to withhold your personal information, you have the right to access it. Please email us at hello@proudhappymama.com to access, correct or delete your personal information.

Third Party Advertisements

We use outside ad companies (including but not limited to Goodle AdSense) to display ads on our website. These ads may contain cookies or web beacons to collect personal information from you, including information such as the web pages you visit, the links you click, the searches you conduct, where you use your computer or clicked on the ad and your usage patterns. We do not have access to this information and we do not provide any personal information to these third parties. Any personal information collected by the third party advertisers is subject to their privacy policy.

You can turn the cookies off or delete these at any time in your website browser settings. You can also opt out of “online behavioural advertising” by going to Google Ads preferences manager and amending your preferences.

Additional Provisions For European Citizens

If you are a resident of the European Economic Area (“EEA”) you have certain rights and protections under the GDPR regarding the processing of your personal information. We are a controller under the GDPR as we collect, use and store your personal information to enable us to provide you with our website services and information about them. We rely on the following lawful means of processing your personal information:

  • Where you have given us valid express consent to use your personal information we will rely on that consent, and only use the personal or sensitive information for the specific purpose for which you have given consent.
  • Where we need comply with the law, or act to in an emergency, we will rely on that lawful means of processing your personal information. 

Rights

If you are an EEA resident, you have various rights including the right to be informed; right of access; right to rectification; right to object; right to restriction of processing; right to erasure or to be forgotten; right to data portability; and right not to be subject to automated processing. 

Access, deletion or withdrawing consent

If you want to access personal information we hold about you, or ask if that the information be corrected, please contact us at hello@proudhappymama.com . In some circumstances, you also have a right to object to or ask that we restrict certain processing activities or delete your personal information. If you would like to limit or request deletion of your personal information or exercise any other rights you can do so by contacting us. You can withdraw your consent to our collection or processing of your personal information. You can do so by contacting us at hello@proudhappymama.com or by opting out of email newsletter communications by following the instructions in those emails or by clicking unsubscribe. If you withdraw your consent to the use of your personal information, you may not have access to our services, and we might not be able to provide you with our services. In some circumstances where we have a legal basis to do so we may continue to process your information after you have withdrawn consent, for example if it is necessary to comply with an independent legal obligation or if it is necessary to do so to protect our legitimate interest in keeping our services secure. 

Security and storage

All personal information stored on our website platform is treated as confidential. It is stored securely and is accessed by authorized personnel only. Our collection is limited in relation to what is necessary, for the purpose for which the personal information is processed, and kept only for so long as is necessary for the purpose for which the personal information was collected. We implement and maintain appropriate technical, security and organisational measures to protect personal information against unauthorized or unlawful processing and use, and against accidental loss, destruction, damage, theft or disclosure. We ensure the encryption and pseudonymisation of personal information and we have adequate cyber security measures in place. 

Third parties

By providing us with your personal information you consent to us disclosing it to third parties who reside outside the EEA countries. We will ensure that those third parties are GDPR compliant.

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.

The Website collects the following data using a cookie when serving personalized ads:

  • IP Address
  • Operating System type
  • Operating System version
  • Device Type
  • Language of the website
  • Web browser type
  • Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.